'Tis the Season?!

I understand the lure of sales during the holidays: Black Friday and all the sales leading up to Christmas provide the perfect opportunity to procure the perfect holiday gift at a perfectly discounted price. Of course, huge numbers of other people are also aware of the sales and can be counted on to make your shopping experience one that will have you cursing the very holiday spirit that brought this plague upon you in the first place. Those upbeat, fun-loving Christmas carols will become a soundtrack to the terror; the jostling for position on the sidewalks, in the stores and finally on the subway home with your arms full of Christmas booty will beat the last remnants of good cheer right out of you. Personally, I make every attempt to avoid the holiday rush, as I value my sanity and want to continue to enjoy the John Denver and the Muppets Christmas album without flashbacks to the carnage at Macy’s. In light of this, I have to say that one advertisement has changed my perspective on holiday shopping forever. Nothing says “Merry Christmas!” like a whole goat! Or better yet, burnt goat head and feet! You know how you shop and shop for the perfect gift and when you turn around it’s staring you right in the face…literally? You can bet I was at the store waiting in line hours before it opened, elbowing my way to the goat isle hoping to get my hands on as many whole goats as I could possibly carry.


Ah, the joys of living in Carribean Brooklyn. Seriously though, if I buy a whole goat will it still be alive, struggling in the meat section under cellophane? What if I opt for the burnt head and feet only, what will happen to the rest of the Christmas goat? And lastly, what the hell do I do with these goats and goat parts?! These are important and thought-provoking questions that I will leave you with during these few weeks leading up to Christmas. When you receive a package in the mail from us this year, remember the trouble we went through to acquire the goat and subsequently wrestle it into the mailbox with postage perched precariously on its burnt head and/or feet.

Merry Christmas, everyone…goat heads and feet for all, and for all a good night!